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A marketing degree that sells itself. Study On Demand with UniSA Online.

Learn from experts who advise some of the world’s biggest brands including Coca-Cola, Colgate-Palmolive and Unilever.

Develop marketing strategies, analyse market trends, understand emerging technologies and create sustainable business growth strategies. We’re linked to two world-class academic research institutes, the Ehrenberg-Bass Institute for Marketing Science and the Institute for Choice – so you’ll learn the latest, most cutting-edge developments in the industry.

UniSA is a global leader in Brand Management research1.

Find out more about this degree

Top 5 in Australia
for quality education*

100% online
No need to come onto campus

Credit for prior study
Fast-track your graduation

Flexible study options
Work while you study

Support 7 days a week
Get help when you need it

24/7 access
to online learning resources

1AFR BOSS Magazine, April 2018 – League of Scholars.
*Ranked #3, 2023 THE University Impact Rankings.

Download our Business (Marketing) brochure for information on:

  • Our support services
  • Your online study experience
  • How to apply
  • Eligibility requirements
  • The courses you will study
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Thinking of studying soon?

2025

If you want to start your studies in 2025, consider applying to UniSA Online now. You’ll complete a year of study and continue onto Adelaide University in 2026.

You’ll be highly supported to transition to Adelaide University in your existing program with an individual study plan. Contact the UniSA Online Degree Adviser Team to find out more.

2026

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If you plan to start your studies in 2026, you can apply to Adelaide University. Applications will open in July 2025.

Have any questions? We're here to help! Contact Adelaide University's Future Student Enquiries Team.

Career Opportunities

Employers are looking for savvy business professionals who can create integrated campaigns that cut through the clutter, build meaningful relationships with customers, improve its competitive advantage and achieve organisational objectives. A career in marketing can take you in several different directions – from traditional advertising and PR through to digital design and SEO. Having a broad skill set will be invaluable to your career, however you may choose to hone your expertise in a more specialised role.

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Market analyst

Interpret data and develop reports; make recommendations based on research findings; apply qualitative and quantitative techniques to interpret data

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Media planner

Combine creative thinking with factual analysis to target marketing campaigns at audiences; identify the best mediums for building brand awareness and sales

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Brand manager

Plan and develop marketing strategies to increase the value and performance of a specific brand, service or product

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Digital marketer

Drive sales and conversions; optimise website usability; implement digital and email marketing campaigns; analyse and report on website performance and other digital channel initiatives

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Marketing and communications officer

Work across a range of communications channels such as media and publications, social media and digital, internal communications or brand

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Corporate communication adviser

Build and maintain brand awareness; generate media coverage and message placement; engage in public speaking; build corporate relationships; write and edit communication materials

Study Marketing On Demand with UniSA Online

Monica Orlovic, Lecturer: School of Marketing gives an insight into what the Marketing degree is about, and how the degree has been designed to suit busy adults on the go.

UniSA Video

What our students are saying

Rylan Bruerton

"I work full time and study part time online; it can be difficult, but I find I manage my time effectively enough to take on the study load whilst not losing to much in the way of leisure time and social activities. The biggest suggestions I can make are to make sure you use your smart phone / tablet and its calendar to schedule and remind you of everything. Use technology to your benefit and make sure you’re getting the most it."

Rylan Bruerton
Bachelor of Business (Marketing)

Excellence and quality, it's what we're known for.

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Top 10 in Australia for student support

Ranked #8, ComparED (QILT) Student Experience Survey 2021-22, Student Support Indicator (Undergraduate). Public universities.

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30+ years of experience delivering online and distance education

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UniSA is one of Australia’s largest online universities

Ranked 4th, 2020 Department of Education, Skills and Employment – Commencing Domestic Bachelor Degree Students (External)

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Ranked one of the world’s top young universities

Ranked #43, 2024 THE Young University Rankings.

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#1 young university in Australia for industry collaborations

2024 THE Young University Rankings – Industry Income Indicator.

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Support 7 days a week

Get help when you need it